Project Overview

SunTwin Analytics is a forward-thinking startup leveraging AI, digital twin technology, and AR to optimize solar energy performance. The brand identity reflects innovation, intelligence, and sustainability capturing the startup’s mission to make solar systems smarter, more efficient, and easier to manage.

Role & Responsibilities

• Designed a strategic brand identity aligned with the company’s tech-driven vision.

• Created a custom logo, typography, and visual system tailored to the solar and tech industry.

• Delivered full branding assets optimized for both digital and professional presentations.

Workflow

• Analyzed startup’s vision and conducted industry research

• Translated key concepts (AI, AR, solar tech) into visual identity

• Developed logo, iconography, and cohesive design elements

• Crafted brand guidelines to ensure consistent usage

• Delivered final brand kit, including assets for web and print